Tag: Communication

  • How to Move Your Audience

    Do you believe your presentation is “information only”?

    Think again! The reason you’re presenting is to move an uninformed or dubious audience to change. In fact, 99% of all speakers want to increase their audience’s understanding, at the very least. When you want listeners to understand, believe, or act, these two strategies will help.

    1. Insert persuasive phrases.

    Choose from the following questions. After figuring out the answers yourself, insert at least two into your presentation. Answer them!

    • “What does this mean to you?”
    • “So what?” (“Here’s what!”)
    • “Why am I telling you this?”

    By answering these questions, you demonstrate your ability to view yourself, your company, your story, and your presentation through your audience’s eyes. This ability forms the bedrock of persuasion.

    2. Express “What’s in it for Them.”

    You know why you’re giving the presentation. But can you express in simple language how the information will help your listeners?

    • Know your audience. Do your homework. Find out what your audience cares about, what it wants to know, its concerns and anxieties.
    • Link every piece of information to your audience’s needs.

    Get out of your own head and try listening from your audience’s perspective. Far from being coercive, you are proving yourself to be powerfully aligned with your audience. Your message will benefit, motivate and move them.

    Learn about Guila Muir’s Presentation Skills Workshop.

  • Great Presenting: Enthusiasm or Entertainment?

    Entertaining presenter

    Should trainers and presenters strive to be more entertaining? It depends on what drives you.

    Enthusiasm or Entertainment?

    Enthusiasm is about expressing your passion for the subject. You ignite participants through showing your own zest. You may even experiment by doing things outside of your comfort zone in order to pass on your excitement.

    Entertainment is all about you. Do you want the participants to like you? Can you make them laugh? Do you treasure the feeling that you are “wowing” them with your personality and/or skills? Do you want to be remembered as a great performer?

    Three Tips to Spark Your Own Enthusiasm

    Many, but not all, trainers and presenters show a preference for modeling authentic enthusiasm over simply providing entertainment. With that in mind, here’s how to pump your enthusiasm when you train or present.

    Be Authentic, But Be “Bigger”
    Tie in pieces of your personality while pumping up your personal energy. Don’t just use your head, use your entire body when you present. (Read “Speaker Energy: Make it Work For You” for tips.)

    Re-Discover Your Own Compelling Reasons
    Why are you teaching or presenting? Create your own definition of success for what you do.

    Forget Baseball, Play Frisbee Instead
    Don’t just pitch your content to students. Instead, create a reciprocal energy flow. Toss out  “Frisbees” of content, and then encourage participants to do so as well–not only back to you, but also to each other.

    Concentrate on the Intrigue of Your Subject Matter

    As a trainer, presenter or facilitator, your enthusiasm motivates participants. Their energy rises to meet yours. Your session is memorable…authentically.

  • Focus on the Uncommitted in Your Audience


    Presenters, do you fear waves of animosity coming from your audience? Or have you ever believed your audience to be friendly and accepting, only to receive a terrible shock?

    One of the best “Presenter Tricks” I know is to present as if everyone in your audience is “uncommitted”. Doing so allows you to effectively deal with crosscurrents, hostility, and support–all at the same time.

    This chart identifies the needs of all the segments in your audience. By focusing on the uncommitted, you benefit everyone!

    Audience Segment What Do They Want from the Experience? Dangers of Focusing Only on This Segment? How This Segment Benefits When You Focus on the Uncommitted
    “Friendlies” Satisfaction, affinity. Perhaps a pep-talk. Too easy – you may assume too much. Their knowledge and commitment is deepened.
    “Hostiles” To see you fail. To hear you say something wrong. Increases your own nervousness and defensiveness. You may come off abrasively and unlikable. They experience human respect, openness and reason from you (and are likely to mirror the behavior.)
    “Indifferents” To be left alone and unchanged. To the exclusion of the rest of the audience, you may tie yourself up into knots trying get a response. They may get the message, while not being hammered by you.
    “Uncommitteds” To experience a reasoned, well-thought-out, good-natured exposure to the issues. NONE! They get the best of YOU: affinity and reason.You won’t cut corners by assuming support where it might not exist. You construct and present your message thoroughly, persuasively and with confidence.

    By focusing on the Uncommitted, you take great strides towards more resiliency and effectiveness as a presenter. Try doing this the next time you present.

     

  • Fake It ‘Til You Make It – Annoying Cliche or Truth?

    I occasionally surprise myself by uttering the cliché above while encouraging a shy person to improve their presentation skills and confidence. I used to secretly kick myself for using such a hackneyed phrase—until I read Richard Wiseman’s great book, “As If.” In it, he cites dozens of studies showing that if we act a certain way, we begin to think and feel that way.

    Here’s one scientific study that’s particularly relevant to presenters:

    Vanessa Bohns and her associates at the University of Toronto asked one group of volunteers to adopt a posture associated with dominance and power: these volunteers stuck out their chests and moved their arms away from their bodies. Other volunteers were instructed to curl up in a powerless-looking ball.

    Then, the experimenters placed a tourniquet on each volunteer’s arm and slowly inflated it. The band got tighter and tighter, reducing blood flow. Volunteers were asked to say when they could no longer tolerate the discomfort. Findings: those in the powerful posture were able to tolerate much tighter tourniquets that those curled up in a ball. Simply acting as if they were powerful and strong helped push away an unwanted emotion.

    So-step into that “magic circle” and fake it ‘til you make it! Roll those shoulders back, opening up your chest. Separate your arms from your body. Be BIG! No one will know you are quaking inside…go on and give it a try. Science supports you!

    Learn about Guila Muir’s Presentation Skills Workshops.

    Guila Muir is a premiere trainer of trainers, facilitators, and presenters. Since 1994, she has helped thousands of professionals improve their training, facilitation, and presentation skills. Find out how she can help transform you from a boring expert to a great presenter: www.guilamuir.com

  • Dive In!
    Presenting and Open Water Swimming

    I am an “adult onset” swimmer. Learning to swim at age 46, I trembled with the same anxieties as many of my Presentation Skills clients. I even heard myself describe my experience using the same words. Swimming was unnatural, awkward, unnerving, and out of my comfort zone.

    Twelve years after my first lesson,  I continue to feel amazed at how many parallels I continue to discover between swimming and presenting. I often ask my workshop participants for similarities they perceive between these two divergent activities. Their collective wisdom will help YOU overcome your “fear of the water:”

    1. You must prepare

    Workshop participants cite this similarity most often. This makes me happy. Open water swimmers can literally die (and sometimes do) for lack of preparation. Presenters can metaphorically “die” if they are not prepared.

    Keep the ratio of 1:3 in mind. For each hour spent presenting, it’s wise to put aside a minimum of three hours to design, prepare, and rehearse your material.

    2. You must keep focused on the final goal

    For swimmers, effectively sighting on the final buoy helps determine who wins and who loses. Open water swimmers can end up swimming hundreds of extra yards if they don’t continually keep their eyes on where they want to end up. Those who sight poorly end up off-course, exhausted, and maybe even wounded: One swimmer I know ran into a piling and broke a tooth because lost sight of his final goal.

    Presenters also lose when they drift away from their stated purpose. Remember to carefully craft and state your purpose. (Here’s an article that will help.) Then remain accountable to your purpose throughout your presentation, even if metaphorical winds, chop or waves  try to toss you off course.

    3. You must stand tall

    Efficient, graceful swimmers demonstrate the same physical skills as presenters. Although swimmers remain horizontal, the fastest ones elongate the back of their necks. Their shoulders roll back and down to achieve the most powerful stroke, and their chests press into the water.

    Presenters, if you practice these exact physical techniques, you will appear more credible, authoritative, and strong in front of any group.

    Both in swimming and presenting, conditions can be rough. The first few strokes can feel icy. But if you’ve taken these three participant-generated tips to heart, you will overcome those challenges within the first few minutes. Then everything will go “swimmingly!”

    Send me your “swimming” and “presenting” analogies!

  • The Curse of Knowledge

    by Guila Muir
    info@guilamuir.com

    Think of a skill you have, (such as driving, swimming, writing, reading…) Would you say you are unconsciously competent with this skill? That is,

    • Can you do it without thinking about it?
    • Is it part of you, like an instinct?
    • Would you have a hard time explaining the steps of this skill to someone with no knowledge at all about it?

    All of us have skills like these. And it’s great that we do! And yet, here’s the big question. Can this level of expertise actually hurt us as teachers, trainers or presenters?

    Before taking a guess at the answer, consider this experiment Elizabeth Newton did in 1990 at Stanford University. She assigned volunteers to one of two roles, either a “tapper” or a “listener.” Each tapper was asked to pick a well-known tune such as “Happy Birthday” and tap out the rhythm on a table. The listener’s job was to guess the song.

    Over the course of the experiment, 120 songs were tapped out. Listeners guessed only three of the songs correctly, making the success ratio only 2.5 percent. But before they guessed, Newton asked the tappers to predict the probability that the listeners would guess correctly. They predicted 50 percent. The tapers were flabbergasted by how hard the listeners had to work to “get” the tune.

    Why?

    The problem is that once we know something (for example, a song’s melody or a skill), we find it hard to imagine not knowing it. Our knowledge has cursed us. The more intimately we know a subject or a skill, the harder it may be to effectively teach or present it to others in a way they can understand. We may find it impossible to fathom how to teach because we don’t know where to begin.

    The Need for “Conscious Competence”

    It’s common knowledge that experts who know the most about a topic don’t always make the best teachers. In fact, some of the very worst teachers have the highest levels of knowledge and expertise. These experts have lost touch with conscious competence, and they wonder why their students aren’t learning.

    As presenters and trainers, we must come to our subjects anew. We need to get in touch with what the Buddhists call “beginner’s mind”, an experience of openness, eagerness, and lack of preconceptions. But we must also “crank ourselves down” from unconscious competence to conscious competence.

    Conscious competence is the state we’re in when we are able to do a skill, yet must still concentrate on its steps and nuances. It’s the state we inhabit when we don’t feel like an expert, even if we are. Even if we must concentrate in order to do the skill correctly, we can verbalize each step we take. We are not on automatic pilot.

    A Challenge

    So-beyond the need to “know your stuff,” which elements do YOU believe are most important to make a great teacher? Here’s this month’s challenge. Please take the time to answer the question, What makes a great teacher, trainer, or presenter? in the “add new comment” box below. I’ll publish the most-often stated ideas in our next newsletter.

    Thanks to The Art of Explanation, by Lee Lefever, for introducing me to the Stanford experiment.

    Learn about Guila Muir’s Pre­sen­ta­tion Skills Workshops.

    Guila Muir is a pre­miere trainer of train­ers, facil­i­ta­tors, and pre­sen­ters. Since 1994, she has helped thou­sands of pro­fes­sion­als improve their train­ing, facil­i­ta­tion, and pre­sen­ta­tion skills. Find out how she can help trans­form you from a bor­ing expert to a great pre­sen­ter: www.guilamuir.com

  • Presenting from the Seat of Your Pants


    The Challenge of Sitting

    We can lose a great deal of speaking power when we present from a seated position. Why?

    1. Half our bodies, with their eloquent capacity for language, are hidden.
    2. Often, our hands are not visible.
    3. Our internal organs are more tightly constrained.

    What’s Wrong With This Picture?

    Here’s how to present with confidence and authority while sitting:

    • Place your feet parallel to each other, flat on the floor, facing forward. Your knees should be bent at a 90 degree angle. No crossing your legs!
    • Feel your sitz bones, (the bones at the very bottom ends of each side of your pelvis) sitting squarely on the chair. These form your anchor.
    • Roll your shoulders down your back, opening your chest.
    • Practice gesturing in the camera. Make sure your hands are visible, but don’t move them TOO close to your face. Gesturing makes you appear much more dynamic, and helps bring your own energy up.

    You’ve Got It!

    Present from the seat of your pants. Whether you are presenting to board members, City Council, or being interviewed, you look and sound strong, approachable, and confident.

     

  • Your Biggest Gift as a Speaker

    by Guila Muir
    info@guilamuir.com

    Does this sound like you? “I’m a fine communicator one-on-one, but put me in front of a group and I just die!”

    Why is it easier for many of us to present in front of a few people than to a larger audience? Why do many of us believe that some people just “have what it takes” to present effectively, and the rest of us don’t?

    The truth is that everyone has the innate gifts to speak in public. True, few may possess the flamboyance of a professional motivational speaker. But I question the value of this presentation style, which often looks inauthentic. And although it does matter how you use your hands (avoiding the infamous “figleaf” pose, for example) and how you pitch your voice, the real gift you have to offer is YOU.

    Three Tips to Enhance Your Gift

    • Connect.
      It’s important to remember that speaking publicly is a relationship event, NOT a performance event. Your audience remembers what you say because you connect with them, not because you are the smartest or most charismatic person in the world.
    • Don’t speak “to,” speak “with.”
      Think of the event as a dialogue or conversation. Look directly at people and share your knowledge with them.
    • Express yourself.
      Remember that your unique style is better than any set of “stage skills.” Be yourself.

    But Is “Being Yourself” Really Enough?

    All truly compelling presenters use their greatest asset–themselves–to sell their concept and get their message across. All also realize that they can intensify their authentic selves for a more dynamic effect. Don Pfarrer, author of Guerilla Persuasion: Mastering the Art of Effective and Winning Business Presentation, calls this the “Intensified You” persona. It is “a task oriented, turned-on, intensified version of yourself.”

    When I work with clients to achieve their own Intensified You personas, I notice their increased confidence and resilience as speakers. This is particularly useful when they deal with jaded or potentially hostile audiences.

    Elements of The Intensified You

    • Subject Mastery: You must know your subject thoroughly AND know the limits of your knowledge.
    • Steadiness: You must “keep a steady hand on the tiller”–knowing you might need to change course to avoid a hurricane, but not allowing a small squall to deflect you.
    • Empathy: You must remain sensitive to your audience. If you were a member of your own audience, what would you need to hear? To see?
    • Candor: Include in your presentation what needs to be there–don’t hide anything. Show you are aware of challenges or problems; then present solutions.

    So — bring your authentic self as a speaker, but pump it up. This combination is unbeatable!

    Learn about Guila Muir’s Presentation Skills Workshops.

    Guila Muir is a premiere trainer of trainers, facilitators, and presenters. Since 1994, she has helped thousands of professionals improve their training, facilitation, and presentation skills. Find out how she can help transform you from a boring expert to a great presenter: www.guilamuir.com

     

  • Are You a Super-Trainer?

    Assess Yourself and See!

    What attributes do all super trainers share, no matter how different their styles?

    Rate yourself from 1 (I’m not so great at this) to 3 (I do this every time!) on the guidelines below. Then read the strategies, which will transform YOU into a Super Trainer.

    Three Essen­tial Attrib­utes of Super Train­ers

    1.  Content Knowledge

    Of course, this comes first. If you don’t know your subject, you shouldn’t be training it. However, you DON’T have to know every last detail before you’re ready to train.
    My self-rating on Content Knowledge:

    1                                                        2                                                       3

    low                                                                                                                        high

    2.  Willingness To Have Fun

    This one’s a potential danger zone. Some trainers have so much fun themselves that they remain oblivious to the participants’ needs, insights, and potential contributions.

    Having fun doesn’t mean you are able to toss out jokes. Willingness to have fun means relaxing WHILE you exude dynamism and energy. It means connecting with the participants WHILE you focus on content and time management. It means enjoying the participants WHILE retaining your unique role as trainer.

    My self-rating on Willingness to Have Fun:

    1                                                        2                                                      3

    low                                                                                                                        high

    3.  Use of a Well-Structured Training Design

    Have you ever wondered about the source of the following issues?

    • Bad marks on your training evaluations (excluding comments about cold coffee or overly warm training rooms)
    • Participant hostility, side conversations or passive-aggressiveness
    • Lack of participation
    • People sleeping

    The invisible culprit is often how the session is designed, not the presentation skills of the trainer. Design affects everything related to the training.

    Training design is training architecture. A badly–designed course will sag, fracture, and even crush the best trainer.

    My self-rating on Use of a Well-Structured Training Design:

    1                                                        2                                                      3

    low                                                                                                                        high

    Strategies to Pump Up Your Training Skills

    Even if you rated yourself high on the preceding attributes, these strategies will enhance your training:

    1.  Content Knowledge

    Ensure that you have included only the absolute “MUST-KNOW” material into your training session. When you develop the session, test each part of the training by asking, “is this a ‘must-know’ piece of information, or is it merely ‘nice to know?’ Toss the ‘nice to know’ pieces. Remember-less is more.

    If a participant asks you something you cannot answer, remember that it is OK to say “I don’t know. Let me find out and get back to you,” but only if you really will follow up. Meanwhile, acknowledge that a participant in your group may well have the information you lack. Don’t be afraid to ask. Doing so helps you build community with your participants.

    2. Willingness To Have Fun

    The more prepared you feel with your content and training structure, (attributes #1 and #3,) the more fun you’ll have.

    But you must also examine your beliefs about people. Do you feel they are mainly a drag, or do you find them interesting and quirky? Do you like yourself? Are you accepting or judgmental? Your underlying beliefs about yourself and others either boost or impede your level of relaxation and ability to have fun in the training role.

    It’s worth your time to examine your philosophy of teaching. Do you buy into a “boot camp” mentality? Alternatively, do you feel oversensitive to students’ needs? Heighten your awareness of your philosophy and actions, and then make changes if needed. Fun will follow!

    3. Use of a Well-Structured Training Design

    Here are three guidelines to ensure your training architecture is sound:

    • Never organize your training session using PowerPoint.
    • Carefully and thoughtfully develop learning outcomes. Organize all your content to achieve them.
    • No matter how experienced a trainer you are, take a basic class in course design. It may challenge the way you think about training!

    It’s always good to re-visit the essentials; all Super Trainers do. Integrate these Top Three into your training, and you’ll find yourself among the greats!

    Want more tips to improve your trainings? Learn how Guila Muir’s Instructional Design Workshop can help you to create powerful, effective training sessions.

    See free newsletters full of tips and techniques for improved training: http://archive.constantcontact.com/fs071/1101469784148/archive/1101880413533.html

  • Four Gender-Specific Presentation Blunders

    by Guila Muir
    info@guilamuir.com

    Is it true that men tend to make certain types of blunders while presenting, and women others? In my experience, yes. I have worked with hundreds of individuals and single-sex groups, and notice recurring, gender-specific behaviors that sabotage presentations.

    In the interest of advancing further research, I submit these very common blunders, and give you the tools you need to prevent them.

    Most Common Presentation Skills Blunders: MEN

    1.  Guys, you wander aimlessly too much. Move with purpose ONLY. Pacing or shuffling weaken your delivery and your message.

    The best reasons to move are:

    • When you are changing a subject.
    • When you are changing an emotion.
    • When you’ve been in one place for the entire time.

    Stand and deliver, then move.

    2.  Get those thumbs out of your pockets or your waistband. This posture is called “genital framing.” Do you really want to express “check me out, I am a virile male” during a high-stakes financial talk? (Or maybe you do…What do I know?)

    Instead, use your hands and arms in a natural way to emphasize your words. You can even just let your arms hang down at your sides (now that feels weird, doesn’t it?)  Just don’t tuck your hands away…anywhere.

    Most Common Presentation Skills Blunders: WOMEN

    1.  Read the following. Is Mary credible?

    “Hello. My name is Mary Smith? I am the communications director? And I’ve worked here 15 years?”

    I’ll bet your answer is NO.  Mary just sabotaged herself, big-time. Even if she is most credible person in the company, she now has to earn back the credibility she lost through the upward inflection at the end of her sentences.

    Professor Yia Hei Kao of Claremont University is just one of many researchers and linguists who have found that when women end their sentences with an  upward lilt, they project uncertainty, tentativeness, and the desire to please others.

    Women, is THAT how you want to come across? We no longer need permission to speak, so why act as if we do?

    Practice introducing yourself. Listen for the upward swing at the end of the sentences. Enlist someone else to help if you are not sure what you’re hearing. End your sentences with a downward inflection. This “fix” is one of the most important things you can do to increase your credibility as a speaker.

    2. Stand evenly on both feet. Don’t heap your weight onto one hip. This “cheerleader” stance makes you look like you’re posing for a photo shoot. To come across as grounded and powerful, BE grounded from the floor up.

    OK, men and women. I hope these tips help you. Share them with those of the same and the opposite gender. Let’s all work towards a world full of improved presentations!